If you’re looking for business advice, super entrepreneur Richard Branson seems like a good place to start. In his book ‘Screw Business as Usual’, the Virgin founder touches on the revolution in standard practice, discussing how doing the right thing may be profitable — as well as better for humanity.
The book has been called a must read for anyone from entrepreneurs to social activists, and explains why priorities need to shift from just making money to making a difference. Branson explains that he has “written this book for those who, at the same time as wanting to develop a business and make a living, also want to do more to help people and the planet. It’s a vibrant sea change from the way business was always done, when financial profit alone was the driving force.”
We have one copy of ‘Screw Business as Usual’ to give away. To win a copy of the book, all you have to do is tell us your favourite Richard Branson quote in the comments section below. Entries close on January 30 2012.
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