Stephan is a veteran within the travel industry and his experience spans over 25 years. He started the first Swedish online travel agency MrJet in 1998, which sparked an e-travel revolution in Scandinavia. In 1999 he left to start up Travelstart. Over the last 10 years Stephan has expanded his business into 10 global markets and has sold 2 million trips worldwide. In August 2006, Stephan launched Travelstart.co.za in South Africa, providing affordable travel solutions to the South African consumer. Stephan believes that online travel booking is the future for South African travel. Despite shrinking South African tourism statistics and the global economic downturn, Travelstart managed to increase its South African business by 75% this year – a clear indication that online travel is on the increase locally.