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Tony Seifart

Tony Seifart is in love with Online Marketing. And he’ll share that passion with just about anyone who is willing to listen. Tony runs seminars and workshops throughout South Africa helping SMME’s fully utilize the Internet in marketing their business, developing online strategies and using the web as a powerful Lead Generation Tool. Tony is the owner of Webexposure, an Internet Marketing Centre based in Cape Town, which helps small business achieve maximum exposure on the Internet. When he’s not behind his desk you can find him reading a book or trying to catch a wave on his surfboard.

• eBay’s physical stores are giving it the jump on competitors this Christmas

  While most retail businesses this year are pushing to get a bigger slice of the online shopping spend, eBay Inc. has turned the tables on its more-traditional competitors by opening up physical "pop-up" stores in New York, San Francisco and London. Open for only five days (from 1 – 5 December) these stores will allow consumers to touch-and-feel products and purchase the product on the spot by using QR codes and scanning it in with their mobile phones. Traditional shoppers who are ...

• Make Group-Buying work for your business

  Unless you've been holed-up in a snow-cave the last few months (Saskatoon is so lovely this time of year), you’ve probably heard about this “incredible phenomenon” called Group-Buying. It’s touted as the ultimate way for you to generate business awareness and get more clients through the door. South Africa hasn’t been left behind either -- someone mentioned to me last week that there are now 39 such sites around in South Africa, with an airline just starting one. Even local Shock-Jock, ...