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  • Boost partners with mapIT to further increase mobile marketing in Africa

    Norwegian company Boost Communications today announced a partnership with South African mapping company mapIT. The latter claims that, using innovative mapping technologies, Boost will be able to further improve its mobile marketing and advertising aspirations in Sub-Saharan Africa. mapIT is one of TomTom's divisions that aims to offer businesses in Sub-Saharan Africa and other parts of the globe "high quality digital maps with accurate and extensive coverage of Africa and across the globe". Boost Communications will utilize mapIT LBS (Location Based Server) platform, called deCarta, in order to extend its general range of location services to mobile applications. Account Manager of...

  • Company Office

    Sureswipe’s MD receives the 2018 National Entrepreneur Champion Award

    Sureswipe’s managing director, Paul Kent received the 2018 National Entrepreneur Champion award, which was announced by the National Small Business Chamber (NSBC), in association with World Famous Events on Friday 9 November. Kent commented, "We were honoured to walk away with two nominations this year -- one personal award for the National Entrepreneur Champion and a second for Sureswipe being nominated in the 'NSBC Top 20' Small business category. I was overwhelmed and excited to be nominated, but very thankful for such a prestigious acknowledgment from our industry," "I am proud to stand alongside the other seven champions who won awards...

  • Vulcan Labs aims to be a programming tech hub for Western Cape town Somerset West

    Vulcan Labs, a new web and mobile development company based in Somerset West, is positioning itself to aid the local developer community through access to industry expertise. Founder Angus Miller sees Vulcan Labs' role as that of a tech collective or incubator for developers, “We are very excited to be a part of the booming tech scene in the Western Cape and look forward to adding value through workshops, hosting of tech innovation meetings, events and knowledge sharing.” Vulcan Labs specialises in building solutions using programming language Ruby on Rails, a much sought-after platform which allows for a functioning...

  • Mellowcabs: using tech to disrupt first and last mile transport, the African way

    South Africa's taxi industry, which carries an estimated 60% of the country's commuters, is a multi billion rand pie. It's no surprise then that both international and local venture-funded startups, like Silicon Valley's Uber and Cape Town's Zapacab, are hungry for a slice. While Zapacab and Uber are essentially using an identical blueprint to pursue the same market segment, Mellowcabs is trying something different. The Franschhoek, Cape Town-based startup is planning to offer free last mile transportation by bringing the web's advertising model into the real world. Despite the growth in car use, public transport and walking are still the predominant...

  • 20 of the world’s hottest startup cities [Infographic]

    Interested in startups outside the Valley? Intuit just released this interesting infographic that breaks down the world’s top startup cities into eight key areas that distinguish them as major startup hubs: startup output, funding, performance, entrepreneurial mindset, trendsetting, support, talent, and differentiation. Of course, topping the list is Silicon Valley, but just behind is Tel Aviv. But given major acquisitions like billion-dollar Waze, which sold recently to Google, clearly Israel’s second biggest city has got the gumption for startups. In 17th, 18th, and 19th places you can see Singapore, Melbourne, and Bangalore, thus making a total of four from Asia....

  • 6 entrepreneurs’ blogs worth following for their journey

    Whether you're just starting out, founding your first company and looking for tips, or a seasoned veteran in search of some inspiration, there are a handful of entrepreneurs who are actively writing, posting, and sharing their thoughts on the entrepreneurial journey and the various aspects thereof. I'm not just talking about those who tweet an inspirational 140 characters every now and then, I'm talking about entrepreneurs with an active blog or website that they use as a platform to share insights, both practical and candid. This list comprises those who do 'personal branding' best, and share their 'thought leader' acumen...

  • Why we all need to be entrepreneurs… right now

    It says a lot about the enhanced status of the entrepreneur that one of the best-selling books of 2011 was the biography of Steve Jobs. This success was, of course, partly due to the huge popularity of iPods, iPads, iPhones and other products made by Apple, the company Jobs came to embody. But it is also indicative of the increasing fascination with and glorification of “the entrepreneur”. Suddenly, it seems, everybody wants to be one. Moreover, commentators, policymakers and even politicians of all sorts hail entrepreneurs as the saviours of the world economy. So, how do you get to join...

  • New online media buying platform sets Africa in its sights

    With rising levels of internet penetration on the mobile continent, the number of Africans accessing the web is growing by the millions. The latest tactic to reach that audience seems to involve a focus on highly connected mobile devices along with a strategy that relies on logical math, not intuition. Newly launched Elastic Media Africa, a platform developed by the South African-based Amorphous Group, is placing its bets on an algorithm which it claims is a first in the country. Its 'real-world algorithm' is designed to combine the available ad space with factors like the desired target audience reach,...

  • Some sage entrepreneurial advice from ‘Mad Men’

    Mad Men. Who doesn't love this show? There are a number of lessons that this show can teach people in the advertising and marketing industry. The show has certainly turned perceptions about the ad industry on its head. In between the cigarettes and alcohol infused conversations of Mad Men however, there are some key lessons for startups. So here are some pearls of wisdom from the crew over at Sterling Cooper & Partners: "If you don't like what's being said, change the conversation." -- Don Draper Disruption. For our society to keep moving forward, innovators need to constantly disrupt their industries....

  • Nigerian company-builder Spark secures $2m international investment in 9 days

    Lagos-based internet group SPARK, which invests in Nigerian startups, has raised US$2-million in seed-funding from a syndicate of international investors -- based on a US$10-million valuation of the company that is just three months old. Seventeen high net-worth individual investors contributed to the total investment made to the company, founded by Jason Njoku, Bastian Gotter and Mary Remmy-Njoku, all of iROKOtv -- the Nigerian-content streaming service -- fame. SPARK was launched as a US$1-million fund intended to revolutionise Nigeria's angel investment ecosystem, with a focus on the startup scene. SPARK defines itself as follows: "We are not a fund and we...

  • Foodpanda drives into Czech Republic, munches further into Brazil

    The ever-expanding food delivery service foodpanda has just launched in Czech Republic. At the same time, going under the name hellofood, it acquired its Brazilian competitor MegaMenu in a bid to strengthen its presence in Latin America. Housed under Rocket Internet's umbrella, foodpanda goes by the name hellofood in Latin America, Africa and the Middle East. These recent expansions will put foodpanda serves a total market of 3 billion covering 28 countries on five continents. On top of this, the company says it's planning future rollouts in the coming months. Hellofood launched in Brazil six months ago and has since...

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