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  • How do startup valuations work?

    Putting a price tag on a young startup is a peculiar practice. While valuation models exist, many agree that it's more of an art than a science, especially in the absence of revenue -- if you've ever wondered how Instagram reached a billion dollar valuation without literally ever having made a cent, you're not alone. When a company is producing a profit or revenue, valuations can be based on thumb-suck math like five to ten times annual profit, or three to four times revenue. Great, but what if you were a VC in the early days of Twitter, Facebook, Pinterest,...

  • Company Office

    How to build local brand awareness

    Local search engine optimisation (SEO) has become central to the success of startups in the modern age, as small and independent businesses look to reach a targeted, regional market. This is borne out by the fact 50% of customers who perform a local search on the smartphone visit a physical store within 24 hours, as the power of targeted, local marketing continues to resonate with businesses. With this in mind, it's crucial that your business looks to build brand awareness within the local area before looking to expand nationwide. Here are some steps that you can take to achieve this. Invest in...

  • GoMetro launches in Eastern Cape, brings relief to commuters

    As promised, GoMetro is rolling out its traveller information system to railway commuters in the Eastern Cape. The Cape Town startup has a partnered with Metrorail Eastern Cape to become a digital resource for the 40 000 train users of East London and Port Elizabeth. GoMetro's service delivers train schedules, updates, announcements and other important information to commuters' mobile phones. Commuters can also access a trip planner, fare calculator as well as general information like line maps. Updates detailing delays or breaks in service will be posted regularly from the Metrorail Control Centre. This service will eventually replace the SMS...

  • Hate shopping? Meet Tate & Tonic, the personalised fashion site for men

    A man doesn’t go to the shop. The shop comes to the man. Tate & Tonic comes to you men with curated picks. All this talk about online fashion startups and female clothing made us wonder, “Hey, this isn’t fair! What about the men?” If you’re a male and shopping for clothes happens to be your favorite activity, well, good for you. But for those of you men out there who would rather do something else, you might just want to consider Tate & Tonic, an up-and-coming Singaporean startup which specializes in tackling your fashion woes in a quick five-step...

  • Forget mobile-web: here are 5 sectors in Africa worth your money and innovation

    Mobile-web is all the rage in Africa lately, and not without reason. Mobile penetration and access to the internet is going to blow up in the coming years on the continent, connecting around one billion new and empowered consumers waiting to be tapped into. But let's not forget that there are other areas, sectors, that could use our attention - be it in innovation from entrepreneurs, or from funding. Let's take a look at five. Energy The energy crisis on Africa is widespread. Countries such as Nigeria, Kenya and Tanzania have unreliable electrical infrastructure which results in frequent shortages. The result is...

  • Africa’s most promising entrepreneurs get special fundraising opportunity

    Venture Capital for Africa (VC4Africa), the large African entrepreneur and investor community, launched an opportunity for promising African entrepreneurs to raise capital. Entrepreneurs selected to be a part of VC4Africa's June 2013 Cohort will receive three months of targeted coaching, personal introductions to angel investors and principals at key investment firms. Application closes Wednesday 12 June and selected entrepreneurs will be announced on Wednesday 19 June. Entrepreneurs who apply must have a solid business plan, clear market strategy, a working pilot, and a skilled and experienced team. A chamber of commerce registration and complete documentation is a must. Saskia Reus,...

  • Ushahidi’s BRCK reaches and surpasses its Kickstarter goal

    Well this is super cool. The Ushahidi initiative that hopes to connect users the internet no matter where you are and without electricity has done it: the project has raised more than US$125 000 on Kickstarter. BRCK which is described as "the easiest, most reliable way to connect to the internet, anywhere in the world, even when you don’t have electricity," reached and surpassed its goal last night. "At 10:40am PST, we crossed our $125 000 mark with our 814th contributor. We have now rewarded over 430 BRCKs. This is huge. We are blown away by the support for this...

  • Meet the top 20 entrepreneurs at the Global Forum

    Recognizing entrepreneurs that are doing amazing work around the world is quite important and that's what the Global Forum on Innovation and Technology Entrepreneurship is all about. This year's event is currently taking place in South Africa and touts itself as a "biennial flagship event convening the global innovation and entrepreneurship community to exchange know-how, establish partnerships and develop innovative approaches". It's hosted in partnership with the South African Department of Science and Technology and infoDev, a global partnership program in the World Bank Group. "Its mission is to enable innovative entrepreneurship for sustainable, inclusive growth and employment in...

  • Creative spaces: a look inside the offices of 10 startup heavyweights

    Startups are hives of creativity. In their early days, the creativity of their founders and new hires mainly permeate the innovative products or services that are to disrupt industries. Those that succeed in uprooting their markets however, follow a trajectory which puts them in a position to further manifest their creativity. With a wad of cash and an expanding workforce, a new work environment is often both a necessity and a compelling blank canvas for its creatively-driven founders. It's interesting to watch how the most successful startups often end up in the most creative spaces. Whether that's by means of...

  • Digital marketing group Incubeta acquires UK-based Net Media Planet

    Paid search marketing agency Net Media Planet, has been acquired by Incubeta Holdings. The deal will see Incubeta, a digital marketing services company based in Johannesburg South Africa, boost its advertising offering and strengthen its foothold in the UK. Incubeta is the holding company of paid search and analytics specialist Clicks2Customers (C2C). CEO of Clicks2Customers, Jonathan Gluckman says the acquisition will add to C2C's performance based display capabilities, especially demand side platforms and real-time bidding. Research firm eMarketer reckons real-time bidding will account for 25% of display-ad spending by 2015. Real time bidding allows for the selling and buying...

  • Avaya programme set to make your SME ‘The Next BIG’

    The communication and collaboration provider Avaya is one of the global leaders in its field of expertise. With this programme, Avaya is focusing its attention mainly on SMEs who are expected to become "The New Big." Challenges and solutions of the region-specific mid-market are aimed to be regulated. The company kicked-off a regional programme to help understand the needs and challenges faced by medium-sized enterprises in South Africa. The methods and tools required for reaching the market demands are often lacking. This is the main reason why Avaya is equipping its channel partners with solutions to understand and resolve the...

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