Ecommerce Africa Confex aims to double in size, reflect industry growth

Ecommerce Africa Confex is aiming to reflect the growth of the global industry and is aiming to be twice as big as it was during its inaugural 2015 event.

The event, which kicks off at the Cape Town International Convention Centre on 17 February and runs until the 18th, has a speaker lineup which includes Internet Solutions founder Ronnie Apteker, Emilian Popa, Principle of Digital Growth Africa & Middle East, and Joe Falter, CEO and Founder of Hellofoods.com.

This year the agenda will focus on four key themes: the e-volution of e-commerce, understanding the customer, the three P’s of eCommerce: Payments, Protection and Processes, and agile omni-channel eCommerce.

According to a press release sent to Ventureburn, the inaugural event saw more than 800 attendees come from African countries including Nigeria, Kenya, Lesotho, Namibia and Zimbabwe. Conference organisers say the event “will showcase over 50 solution providers and bring together the regions’ leading merchants, major retailers, brands, developers, designers and eCommerce experts. It welcomes business owners, directors and CEOs as well as managers involved in marketing, merchandising, customer service, operations and supply chain management”.

With ecommerce forecast to grow by 40% annually, the two-day conference is designed to introduce the latest trends, technologies and industry developments and to facilitate networking, education and inspiration for eCommerce leaders and peers.

The event will reportedly feature over 65 speakers, keynotes, panel discussions, technical demonstrations, networking opportunities, cocktail functions and an exhibition showcase; all hosted by industry leaders.