BitPesa launches in Ghana, extending presence in West Africa

Nairobi-based digital payments startup BitPesa has launched in Ghana, enabling Ghanaians to settle global payments in their local currency, the Cedi.

In a press release, the fintech company stated that its services will allow Ghanaians to make Ghanaian cedi payments that will settle in more than 10 currencies including Nigerian nairas, South Africa rands and Ugandan shillings.

In the same statement, BitPesa CEO Elizabeth Rossiello (pictured above) said the company is “constantly looking for ways to promote intra-African trade”.

BitPesa will enable Ghanaians to make global payments using the Ghanaian Cedi

“Ghanaians should be allowed to make global payments using their own currency and we are excited to facilitate this. We will continue to improve service offerings, compliance, and value for our new Ghanaian customers,” said Rossiello.

BitPesa also claims that it will “significantly lower the cost of payments” from Ghana to other trading partners such as Nigeria.

“Since Nigeria is a very important market for BitPesa already, Ghana was a natural choice for expansion, as these are the two largest economies in West Africa,” the company stated.

Earlier this year the company, which was founded in 2013, acquired Madrid-based digital payments company TransferZero, expanding its footprint in Latin America and the Caribbean.

Read more: Here’s why Kenyan startup BitPesa bought Spanish remittance platform

Featured image: BitPesa via Twitter