Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…

Andre Hugo
contributor
Andre Hugo has over 22 years of business startup experience, along with extensive digital marketing, legal, commercial, leadership and finance experience gained locally and abroad. With an accounting degree from the University of Cape Town, he began his career in auditing, rising through the ranks at Deloitte before eventually being appointed Director of Innovation and finally Chief Marketing Officer. In this role, Andre and his team launched Deloitte Digital to assist clients develop disruptive strategies, successfully delivering a number of projects in the retail and financial services industries and winning the MTN IOS app of the year in 2013. When he’s not working on M4JAM, Andre enjoys surfing, mountain biking, skateboarding, reading or taking photos of the new places he discovers with his wife and sons.