Everlytic is more connected to its business partners than ever before. This is after South Africa’s most trusted bulk communication platform company held its…
Transforming data into information: 4 important steps
Data is meaningless. Bunches of numbers and ratios mean nothing without a context. Data on its own can’t help us do anything better. Information however,…
Can SA expect a boom in ecommerce?
The ecommerce landscape in South Africa has historically been hampered by slow and expensive Internet access, but things are beginning to change for the…
Web forms: Get them right and make more money
A web form is like a solid wall between you and your customer. The customer wants to buy your product. You want to sell…
Not all traffic is created equal – a guide to ecommerce
While recently preparing a report on the annual traffic to a large corporate website, I had many opportunities to pause and reflect on the…