Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
Not all traffic is created equal – a guide to ecommerce
While recently preparing a report on the annual traffic to a large corporate website, I had many opportunities to pause and reflect on the…
Startups: What VCs look for
Venture capitalists and entrepreneurs often don’t see eye-to-eye, and in South Africa in particular, there seems to be a very real gap in meeting…
BetTech secures multi-million rand seed funding
Software development startup BetTech Gaming has announced that it has secured a multi-million rand seed funding packet from South African venture capital firm, 4Di…
10 easy ways to fail as an entrepreneur
Many people dream of starting their own businesses and becoming financially independent, but while the idea of organising and operating your own business venture…