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Ecommerce

  • What are the benefits of ecommerce for your business

    Ecommerce is the activity of doing business activities on the Internet. It refers to buying and selling products and services on the Internet through a website. Ecommerce is short for electronic commerce. Also known as an online store, an ecommerce website has features that make it easy for customers to browse for products, pick them out, put them into a trolley, and then pay for them at checkout. Many people are moving from physical stores to buy goods and services on the Internet. Today, 60% of shoppers in developed countries go to the Internet to buy goods and services. This...

  • Nigerian online shopping portal DealDey acquired by Ringler Africa

    Ringier Africa Deals Group has today announced its acquisition of DealDey, one of Nigeria's biggest online shopping platforms. Ringier, a joint venture between Swiss Ringier Africa and South Africa's Silvertree Internet Holdings, also grabbed DealDey's couponing platform Promohub and discovery platform Lyf -- both part of the larger company. This move also comes after Silvertree's South African acquisition of Pricecheck -- a price comparison website based in South Africa. "The DealDey team is excited about joining forces with the newly-formed Ringier Africa Deals Group," explained company CEOs Kehinde Oriola and Etop Ikpe. "It offers great opportunities as DealDey brings a wealth of experience in technology, merchant management and...

  • How your ecommerce company can oust Amazon

    Ecommerce is in vogue. According to eMarketer, it will account for almost nine percent of total retail sales by 2018, up from 5.9% in 2014. And by 2019, ecommerce spend is set to surpass US$3 trillion. But with Amazon currently snatching "23% market share of online retail sales," it may seem like a behemoth to beat. Customers go straight to the site for everything from laundry detergent to sports memorabilia. And with thousands of options for each product, Amazon is killing the search game. It was brilliant from the get-go at building reviews, crafting fresh content, and creating SEM-friendly product...

  • 4 new ecommerce trends you should be aware of

    There are a lot of different ways to earn money online. In fact, many traditional jobs are now transitioning to a virtual environment, which means that the methods a person can use to earn money via the web are almost endless. Of course, some methods are easier to break into than others. For example, one of the fastest and most straightforward ways to earn money via the internet is through trading and investments. Forex is one, but a better avenue is binary options. According to 24option, binary option trading consists of short term investments in which you “bet” on how...

  • Logistics: the backbone of South Africa’s ecommerce boom

    South African ecommerce is in a better place today than at any other time in its history. According to research released by PayPal earlier this week, online shopping in South Africa is expected to reach R37-billion this year and to jump to R46-billion in 2017. While much of that growth has been fueled by increased spend digital goods, such as apps, ebooks, digital music, films and videos, we're also buying a larger number of physical goods -- including fashion and consumer electronics. While a number of factors have driven growth across all these sectors, the rise in sales of...

  • Top ecommerce strategies for customer acquisition and retention

    In the last couple of years, we've seen a major shift in focus among ecommerce merchandising sites. Up until about the year 2011, most sites focused on new customer acquisition. Now, the focus has been diverted towards retaining their customers. A major reason for this change is the recession in the late '00s, which prompted many companies to make dramatic cuts to their marketing budget. Without an appropriate marketing budget needed to reach out to new customers, retail companies developed ways to keep the customers they already had. Additionally, the recession highlighted the frivolous method of trying to keep up...

  • Which ecommerce platform will do justice to your business plan?

    Startup wave has hit the world and given birth to various big and small ecommerce websites. Following this, everyone aspires to build Etsy like startup but they either lack software choices or knowledge of a multi-vendor script/system required to create an online store. The game is much simple for entrepreneurs who want to sell their own goods or services online as a normal ecommerce store will do for them. But, if it’s about launching a store like eBay & Etsy, you need to find out a startup friendly ecommerce solution (combined with multi-vendor features) first. There is plenty of...

  • French insurance giant buys into African ecommerce in $83m deal

    French insurance giant AXA has bought an eight percent stake in Africa Internet Group (AIG), one of the continent's largest ecommerce players. The deal is valued at €75-million (over US$83-million). According to Forbes, AXA will become the exclusive insurance provider for AIG, which includes the Nigerian-based Jumia and other ecommerce operations in Africa. Other AIG services include Kaymu, a leading online shopping community, as well as marketplaces in food delivery, travel, real estate, jobs and cars. Read more: Kenyan Hellofood users can now order KFC, Ocean Basket online “Internet is creating unparalleled opportunities for consumers and businesses in Africa to connect and do...

  • You can now buy stuff on RunwaySale using an RCS card

    This week RunwaySale announced a partnership with RCS, which means that its customers can buy goods from the online store using cards from the consumer finance group. Although RCS cards can be used at some 20 000 retail locations around the country, means that RCS cardholders will be able to buy online for the first time. "A while ago we identified that online retail was a fast growing market segment. We understood that this convenient form of shopping was on a sharp incline and presented a great business opportunity," says Regan Adams, COO of RCS. "So we developed...

  • Ecommerce Africa Confex aims to double in size, reflect industry growth

    Ecommerce Africa Confex is aiming to reflect the growth of the global industry and is aiming to be twice as big as it was during its inaugural 2015 event. The event, which kicks off at the Cape Town International Convention Centre on 17 February and runs until the 18th, has a speaker lineup which includes Internet Solutions founder Ronnie Apteker, Emilian Popa, Principle of Digital Growth Africa & Middle East, and Joe Falter, CEO and Founder of Hellofoods.com. This year the agenda will focus on four key themes: the e-volution of e-commerce, understanding the customer, the three P’s of...