Finding creative ways to engage your customers can be the beginning of your stairway to success. However, there are now more and more ways to engage your client base thanks to a variety of platforms and marketing channels. Where once the height of an entrepreneur’s skills might see them getting an advert in the local paper or placing a note in a newsagent’s window, computers and mobile devices now mean that creative types can really go to town.
The most ...
E-tailer Konga.com, is launching its SMS-based platform called SMS2ORDER, that will allow its customers to initiate item purchases via SMS.
Shoppers can send text messages containing product codes of items they wish to purchase to a number operated by Konga.com. A customer service consultant will then call the customer; setup an account if the customer is new, process the order for the customer and schedule delivery. Payment on delivery is available to customers in Lagos, Abuja and Port Harcourt.
SMS messages are sent ...
Personalised ecommerce. It's all about data.
Every click, purchase, like, share or pin executed on a website has the potential to allude to your tastes. How eshops use that information effectively is a tricky business indeed.
But now, the age of collected and then curated information, is upon us -- and we're here to help you.
One could argue that there are two divisions of personalised ecommerce. They aren't necessarily distinct in that their end-goal is the same ...
Colombian online retailer Linio has announced that it will receive an investment up to €25 000 000 (US$32-million) from the Santo Domingo Group. €12 500 000 (US$16-million) of this investment will come from Valorem, an investment vehicle in Colombia, managing a number of investment portfolios in the country.
Launched in spring 2012, Linio offers a variety of products online including beauty and fragrances, mobile phones, books and home electronics. The company is a part of Rocket Internet's global startup empire. ...
The Yuppiechef success story has been well documented, but until now, no one has been able to explain exactly how the kitchen utensils e-tailer has managed to evoke the type of fervent support that has catapulted the Cape Town company well into cult territory. Yes, cult. Exhibit A: a Pinterest page dedicated to customers who have submitted photos of their pets in Yuppiechef packaging.
The running theory is that Yuppiechef has mastered the art of customer service. It's a strong hypothesis. ...
Food delivery site Foodpanda seems to have scored a bit of a coup in Hungary. The Rocket Internet-owned service, which operates in 25 countries, is set to take over the service of food delivery site Ételvitel KFT.
The platform allows people to choose a meal. Foodpanda processes the order to the restaurant, which delivers the meal to the person's doorstep.
Currently, Ételvitel KFT has more than 200 partner restaurants in Budapest only. The takeover is designed to spread Foodpanda's influence within ...
African mobile operating giant Vodacom teamed up with ecommerce Vaimo to deliver Vodacom 4U’s new online platform with a focus on the youth market.
Vaimo claims to be South Africa's only Magento gold partner and helps people set up shop on the platform, which is one of the fastest growing in the world. It also claims to have helped more than 300 store owners to move their online business forward "without compromise".
According to Vodacom, the ecommerce store is designed ...
Found Shopping, the deal discovery and sharing service from Cape Town launched its free app for iPhone and Android at the city's Design Indaba last week.
We've been tracking Found's evolution for a while. The team behind Found's previous app, Pashash, was backed by Google Umbono -- now Google for Entrepreneurs -- and showed promise when it went on to win Startup World South Africa last year. Co-founder, Faheem Kajee, subsequently spent two months in Silicon Valley marketing and getting feedback ...
Founded by Joseph Gaol in 2008, VOX, which stands for Virtual Online Exchange, aims to help the rural population in Indonesia set up bank accounts. According to Gaol, Indonesia has over 220-million mobile subscribers but only has 50-million bank users. But, the majority of Indonesians just don’t trust the banks.
As many of us have the perception that banks are all about physical branches, ATMs, and bureaucracy for issuing loans, Gaol argues that the traditional bank model doesn’t work well with ...
Shortly before Christmas last year, we took a look at changing attitudes towards online shopping in South Africa. The Visa eCommerce Tracker Survey revealed a gradual expansion of online purchasing over the course of the year, while some shoppers still remained apprehensive due to concerns about shipping or handling fees, that goods wouldn’t arrive on time, and worries that goods would not arrive as per specifications. As we begrudgingly stow away our Christmas decorations, we take a look at the ...