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Entrepreneurship

  • What can brand researchers learn from startups?

    Startups are trending. But it’s not only because they’re seen as cool. Rather, it’s their ability to go from an idea or concept to a fully-working product so quickly. When you adopt lean principles, you can start to see the flow from concept to draft to execution and, most importantly, the process of testing and improving a product or service. Brand researchers are catching on. In today’s diverse consumer market where consumers are more powerful and well-informed than ever before, the ability to trial their campaign, product or service in a manner that's open to change holds huge potential. This might feel...

  • Finalists announced for 2015 She Leads Africa pitch competition

    The She Leads Africa competition has announced its top six finalists for the 2015 Entrepreneur Showcase event. Taking place between 25 to 26 September in Lagos, Nigeria, the finalists will pitch to a panel of judges and compete for the grand prize. Apart from first place receiving US$10 000 in cash, direct access to investors, and international media exposure, second place will receive US$5 000 while third place will receive US$1 000. She Leads Africa will also invest between US$25 000 and US$50 000 in two of the top five businesses. This investment is meant to allow for further expansion for the...

  • What can big data do for small startups?

    Starting and continuing to run a successful business has always been a difficult task for any entrepreneur. While you may have a great idea, your business might not get the kick start it deserves due to issues either in or out of your control. With the age of data upon us, businesses need to go back to the basics of what they see on paper, instead of relying solely on intuition and gut feel. Before thinking about how to use Big Data effectively, ask yourself if your business even uses data effectively. In other words, apart from your financial...

  • After the Dragons: how one big TV investment changed SA Florist [T4A]

    Ecommerce store, SA Florist may not have received the largest investment from Dragons' Den South Africa, but it was one of the more interesting stories. For one, all five of the Dragons came in on the deal, a rarity on the show. Founders Nicholas Wallander and Fraser Black were also made to sweat for it, going through one of the longest pitches in the show's global history. Prior to the show, the ecommerce site had quietly chugged along for a couple of years as a neat little money turner for its partners. It had one full-time employee and did about R1-million...

  • Nic Haralambous: entrepreneurship is an addiction and there’s no cure [T4A]

    Entrepreneurship is addictive and it's as difficult an addiction to get over as any other. That was the message from Nic Haralambous during his keynote at the Cape Town edition of Tech4Africa. Despite the best intentions of his parents, who wanted him to have a steady career, Haralambous told the audience that he could never imagine doing anything else other than running his own business. This despite the fact that his experiences have left him as bruised and battered as any harmful drug. The son of Cypriot immigrants, the former Motribe founder turned online men's outfitter has been running businesses in...

  • Startup owner? Here are 4 ways to empower your developers’ creativity

    There’s an old saying about service delivery: Your options are good, fast, and cheap -- pick two. For entrepreneurs trying to get ahead and stay ahead in the rapidly evolving tech industry, this aphorism rings true, and it’s why multi-skilled employees who are able to deliver two and a half out of those three are so highly prized. One of these is the rare “designoper” -- a developer with design knowledge. These all-stars are able to make decisions from both an aesthetic and a practical point of view, striking a balance between code-heavy visuals and simplicity while reducing the time...

  • What can we learn from the successful Start-Up Chile accelerator?

    Today is demo day for the top 20 startups from the 12th generation of one of the world's most talked about business programmes -- Start-Up Chile. Tonight at 7pm Santiago time the 20 will present their ideas to national and international investors to raise funds to grow their businesses while they are in Chile. The batch were selected from among 70 other companies from the programme's 12 generation. Demo Day is guaranteed to prove nerve-wracking as the chosen few will have just five minutes to convince investors that their idea is worth funding. Judges will choose the winner, who will get a free flight to...

  • 5 SEO trends every entrepreneur needs to know about

    If you look back on the SEO industry from 2011 to 2014, you will see remarkable changes not only in content strategy but in digital marketing as well. But 2015 has seen some massive changes in the industry. Entrepreneurs can doe serious good for their businesses by adopting these top five SEO trends for 2015. 1. Say hello to social engagement optimisation Google, the largest search engine, has modified the algorithm to fetch more original and user-need-based content from unlimited data uploaded on it every day. Different factors contribute to make the content original including social media. Google has also modified its...

  • 5 lessons on globalising your self-funded business

    Founded in 2012, Consilia is an independent ICT consulting firm that carries no debt and which has been largely self-funded since it was established. Group CEO Johan Botes looks at how his company has grown into an international operation over the past year. Over the past three years, we grew our organisation into a healthy South African business, before spreading our wings with our offshore expansion plan. Today, we have practices in the UK, Middle East and Australia, with plans to expand to the US next year. I first started developing the idea for this business seven or eight years...

  • Tales from Nigeria: How African solutions are shaping the world

    The article is written by Ross Baird -- the executive director of Village Capital who joins digital pioneers Jean and Steve Case along with the Case Foundation from the US in exploring the entrepreneurial ecosystems in Kenya, Ghana and Nigeria. “If entrepreneurship is truly going to transform the world, it has to include everyone,” said Jean Case, CEO of the Case Foundation, to a packed house of entrepreneurs in Lagos. And in the past week, touring the entrepreneurship ecosystem in Africa, we saw an ecosystem that is emerging faster, better, and more competitive than I think we even imagined. At our...