China’s ecommerce market looks set to be worth $296-billion in 2013 as China surpasses America to be the world’s top e-commerce market. In that industry, one of the most interesting and international segments is Chinese luxury ecommerce. According to a new report by Washington-based Observer Solutions today, the country’s online luxury sales will be worth an estimated $27-billion this year.
The report’s authors also made an infographic (see below) that outlines the numbers and key players in this high-end sector in China. It’s structured around four reasons why luxury brands should leap into China right now if they haven’t done already.
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As we’ve chronicled on this blog over the years, China’s priciest and most prestigious e-stores are a diverse bunch of excellent businesses, from global haute couture brands like Net-A-Porter, to homegrown startups prospering in fine wine e-commerce, to high-end flash sales site VipShop. Here’s the infographic:
This article by Steven Millward originally appeared on Tech in Asia, a Burn Media publishing partner.
