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China’s mobile commerce 2014 reveals online shopping habits [Infographic]

We know that China’s ecommerce market is set to see US$274.5 billion in spending in 2014, but how much of that will be done from mobile devices? The answer is, by the best estimates, US$51.62 billion spent via mobile commerce this year. That’s nearly double the mcommerce tally in 2013.

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Now that smartphones account for over 80% of China’s new phone sales, it’s inevitable that the m-commerce sector is growing faster than the ecommerce industry itself. It’s time for all ecommerce companies to pay a lot more attention to their phone and tablet apps.

A new infographic by Go Globe compiles a bunch of the latest statistics about China’s mobile-based ecommerce sector. Aside from how much is being spent, it shows which sites they’re using, and how they’re paying up. A few figures to look out for:

  • Mobile shopping spending will grow 91.1% from 2013 to 2014.
  • As ecommerce gets closer to saturation point in China, that growth on mobile will slow a lot from 2015 through 2018.
  • Alibaba’s Taobao and Tmall sites still dominate the sector – accounting for 76.1 percent of ecommerce spending from mobile devices.

Here’s the infographic:

Infographic by-

This article by Steven Millward originally appeared on Techinasia, a Burn Media publishing partner..

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