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Easy Taxi to help drive Ebola Awareness Campaign with Dettol partnership
The Ebola virus has been responsible for over a thousand deaths since it started spreading across West Africa early this year. Some of the countries afflicted include Liberia, Sierra Leone, Guinea and Nigeria.
With this in mind, Nigerian based Easy Taxi has partnered with British health and hygiene company Dettol to provide training sessions for taxi drivers during monthly meetings to inform them on the symptoms and preventive measures of the deadly Ebola virus. This is part of the greater Ebola Awareness Campaign recently launched.
Dr Babajide Oyeduntan, Head of Corporate Services, Red Care ,was involved in the monthly meetings with taxi drivers, and said the following:
“Considering the immense importance of maintaining a clean hygiene, Red Care is happy to be a part of equipping and enlightening the drivers with adequate information on the virus to recruit them as agents of change to spread the word about the importance of personal hygiene. This we hope, will help improve the public knowledge and contain the spread of the virus
Wole Elusakin RB Marketing and Activation Lead, West Africa, noted that Easy Taxi’s taxi hailing application is one of the many platforms that can be used to help educate Nigerians on how to avoid the deadly virus.
“Other platforms will include going to religious gatherings, motor parks, markets, corporate organisations, hospitals, schools and neighborhoods. This campaign is very important to us because we care about our people and their hygiene,” he says.