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In preparation for the SME Survey 2015, marketing director of World Wide Worx Arthur Goldstuck is expecting a real take-up of cloud services among Small and medium-sized enterprises (SMEs) in South Africa this year.
The survey, which is said to be the largest representative survey of SMEs in South Africa since 2003, highlights the importance of small business in the local economy, noting the importance of having all IT options available to them.
“We are definitely noticing a trend that sees SMEs becoming more technology-savvy and mature in the use of IT,” Golstuck states. “Although I think service providers have been trying to target SMEs for a number of years, their approach has generally been flawed, in that their services tended to be geared towards the international definition of me