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South African online tax assistant TaxTim has helped more than 1.3 million local citizens do their taxes since it launched in 2011. With the help of advisory firm PwC, the company is expecting to boost that number even further by expanding to Namibia. More importantly, the neighbouring country acts as testing ground for its grander expansion plans.
Having integrated with SARS eFiling late last year, the Cape Town-based company is now backed by 15 tax professionals at PwC’s Windhoek office and contains all the knowledge and tax legislation required to output compliant tax returns for Namibia Inland Revenue.
Partnering with such a renowned brand in the business world such as PwC is another milestone for the company. TaxTim CFO Marc Sevitz explains:
Working with PwC provides immense credibility for our brand entering this new territory. We couldn’t be more pleased to announce the result of our collaboration. Working with the dedicated team in Namibia and being able to help so many more people with making tax easy is a definite highlight of my professional career.
According to the issued press release, Namibia’s half-a-million taxpayers market is much smaller than South Africa’s 6.5 million. While having new potential customers is great, the expansion importantly demonstrates the product’s scalability plans. “We designed TaxTim from the ground up to be country-agnostic, so customising the platform with tax rules and branding for Namibia was straightforward and relatively quick,” says TaxTim CTO Evan Robinson.
“We are excited to offer PwC’s TaxTim to our existing corporate clients and provide this innovative service to help their employees with their tax returns. We also expect to build new professional relationships directly with the public in a way that has never before been possible,” says Stefan Hugo, Tax Partner at PwC Namibia.
The company adds that Namibia will prove to be a valuable testing ground for evaluating TaxTim’s partner-led expansion plans up Africa and into the developing world.