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BriteCap gets top honours at SAP Startup Focus Forum


Employer benefits platform, BriteCap, has won the pitching competition held during the SAP Startup Focus Forum. The event took place at the Barclays Rise space in Cape Town on 20 October 2016.

The forum was organised by SAP, one of the major players in enterprise application software as well as Rise, an initiative created by Barclays geared toward fintech startups.

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“Rise Cape Town has partnered with SAP as we share a vision to bring startups and corporates together to solve some of the biggest challenges facing financial service,” said ecosystems manager of Rise Cape Town, Camilla Swart.

“By creating a community of the world’s brightest thinkers and doers, Rise is able to empower startups and connect them to potential investors, partners and customers – and in the case of the fintech StartUp programme, ultimately boost the African Economy and help the continent prosper,” she continued.

BriteCap has won the SAP Startup Focus pitching competition at their forum held in partnership with Rise Cape Town

Startups only had a few minutes to pitch their business, followed by a feedback session from the judges, who commented  positively on BriteCap’s co-founder, JacomienVan der Merwe.

Britecap’s platform is geared toward low and medium skilled labourers to find appropriate employment as well as become more discoverable to employers looking for trusted workers. One of their key offerings includes the automatic addition of employees to their employer’s payroll through the BriteCap platform.

The judge’s panel comprised of some of fintech’s big industry names such as Garry Parnell (pictured far left), who leads startup outreach and engagement EMEA for SAP, CEO of FinTech Circle Innovate, Nicole Anderson (pictured far right) as well as innovation lead at SAP, Elke Simon-Keller.

In addition to winning a Macbook Pro, BriteCape has also received a three-month membership to Rise Cape Town’s gathering space.

Other startups which pitched alongside BriteCap include:

  • Beta Wealth – An online investment service which helps guide consumers to better investment choices
  • FOMO Travel – A travel service using lay-buy initiatives to allow consumers to save up for their dream destination
  • Revel8 – An AI boutique which offers in-depth quantitative analytics for bespoke solutions
  • Zazu – Digital farmers market which aims to connect farmers directly to their customers


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