UK company acquires part of SA’s Recruit Digital


Salt Recruitment Group (UK), a global leader in digital recruitment, has part-acquired Recruit Digital to form “Salt South Africa”, becoming the firm’s 10th office globally.

Salt, which made the announcement in a statement today, did not reveal what stake it had taken in Recruit Digital or how much it had paid for the stake.

Salt was founded in 2014 and specialises in digital roles with a specific focus on creative, marketing, sales and technology and currently has nine offices and 230 staff working with a diverse client base from blue chips and household names to fast-growing start-ups and scale ups.

Recruit Digital opened its doors in 2012 after the founder Alex Martin (pictured above, left with Salt Recruitment Group CEO Elliot Dell), saw a gap in the SA market for a fresh and switched on recruitment agency to cater for the growing digital economy.

Recruit Digital which was founded in 2012 by Alex Martin has been part-acquired by Salt Recruitment Group

The business covers the technology, marketing and creative sectors and has a head office in Cape Town and representation in Johannesburg. In total the firm has 17 employees.

Salt Recruitment Group CEO Elliot Dell commented in a statement today that his company’s vision is to serve customers globally and to deliver this intend to have offices all over the world.

“Having considered the best alignment of cultures and client base, South Africa was the natural choice,” he added.

He said Recruit Digital “stood out” amongst the competition, adding that Martin is a “great leader” and had “built a fantastic brand with strong hiring and onboarding processes”.

Martin commented in the same statement that with Salt’s plan to launch an Africa division the timing and synergy were “perfect”.

“Elliot (Dell) and I have closely aligned values and vision which will make a great partnership going forward. I’m proud of my team for helping me reach this milestone, and we’re all excited to build the Salt Africa business and continue to offer a best in industry service to our existing clients,” said Martin.

Featured image: Recruit Digital founder Alex Martin and Salt Recruitment Group CEO Elliot Dell (Supplied)



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