Michelle Phan, YouTube beauty and fashion vlogger
A recent article published by Ad Age, revealed that bloggers are increasingly succeeding in attracting funding for new ventures. Why is that?
Geri Hirsch went from authoring her fashion-lifestyle blog, Because I'm Addicted, to co-founding Leaf, a series of how-to concept videos covering things like living, eating and fashion.
Following a very successful commissioned video, StyleHaul, the largest fashion and beauty community on YouTube, became Leaf's primary backer. Hirsch and Leaf co-founder Erin Falconer went ...