SA foodtech UCOOK expands offering for locals 

Cape Town-based foodtech company UCOOK has added baby food to its existing meal kit delivery service.

UCOOK now offers a new category of meal kit delivery

David Torr, CEO of UCOOK has provided some insight into what led to the creation of the new offering.

“Excellent nutrition paired with healthy convenience has been at the heart of our operation since inception. It made sense to serve the needs of the whole family to make the lives of our primary consumers that much easier. We strive to deliver the freshest ingredients from a range of small-scale farmers across the country, and the ethos extends to the development of our baby range.”

The ready-made baby range of food is available for all the stages of weaning of babies and is made from fresh, whole ingredients that have no added preservatives or sugar.

The new meals are freezable for up to three-months. In an ode to maintaining environmentally production measures, the ready-made baby food products are delivered in recyclable tubs with a spoon.

Within the baby food category, various meal kits cater to the age and weaning stage of a baby and are presented in individual tubs.

The Ready bundles introduce fruit and vegetable fibres enriched with essential vitamins and minerals. The Steady bundles include more textures as well as ingredients that are rich in iron – an important mineral for this stage as your baby’s iron stores from in utero are depleted. Finally, Go bundles are full of nutrition and varied textures and flavours to cover nutritional needs and prevent picky eating.

The nutritional content of each UCOOK Baby tub has been formulated according to the ESPGHAN dietary guidelines for feeding infants, overseen by a dietician. Every tub is prepared with high-pressure processing (HPP) and is cold pasteurised in pure water. High pressure purified water keeps packaging pathogen-free, which also keeps it fresher for longer, and essential vitamins and minerals remain intact without the need for added preservatives.

Prices for the meal kits start at R185 for a bundle of seven tubs.

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Featured image: Christopher Vester-Cohen and David Torr, founders of UCOOK (Supplied)



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