Jumia, one of Africa’s leading e-commerce platforms, has replatformed its retail media operations to Mirakl Ads, marking a strategic step in expanding its advertising…
The importance of ballast to entrepreneurs
In my book, there are two types of entrepreneurs — the serious variety who use technology and innovation to disrupt industries and deliver major…
Flexibility vs instability: pros and cons of working at a startup [Infographic]
Like most things in life, working at a young dynamic startup company has its ups and downs. A recent unofficial survey of more than…
The East African startup landscape: everything you need to know [2013]
So we have told South African startups what’s what when it comes to the happenings of the country’s startup ecosystem. People have been asking…
Digital shopping trends highlights mobile-connected middle class
A recent report titled CPG in Developing Markets: Consumers’ Digital Habits in Emerging Economies by eMarketer attempts to paint a better picture of projected…
